Snapchat Ads are designed to help you get the results that are important to you. We'll guide you, but you always remain in control of how much you spend.
Learn more about Snapchat Ads Audiences.
Create and Update Audience Segment
This sync can be used to upload audience data from a user specified data warehouse to the Snapchat platform.
Learn more about what data can be integrated into your data warehouse using DataChannel in the documentation here.
1. Setup a Data Warehouse - Go to Data Warehouses Tab and add a BigQuery Warehouse.
*To understand how to add a BigQuery Data Warehouse check out this video.
2. Setup a Data Model - Navigate to Data Models tab and click on Create New. Name your Data Model and select your data warehouse from the drop down. Write a SQL query to fetch data from your warehouse.
(Eg. Select * from Schema_Name.Table_Name)
*A simple “select” statement will work, although you can write complex SQL queries in the data model field itself or use our no-code segment builder to filter your data without writing complex SQL Queries.
3. Configure your Data Destination - Navigate to Destinations tab and select Snapchat Ads.
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